Wachsman, a public-relations firm that represents cryptocurrency companies, has hired the CEO of crypto news organization Cointelegraph as its chief growth officer.
Jay Cassano will help Wachsman expand in areas including “community management, content marketing, social media services and digital marketing to support the firm’s growing roster of Web3 and fintech clients,” according to a statement released Monday.
Cassano previously was editor-in-chief of Cointelegraph and, before that, worked as a journalist at Fast Company and Newsweek. Wachsman, whose clients have included Avalanche, Cardano and Kraken, employs 175 people on three continents, according to the statement.
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